Omega, the extravagant watch producer, is well-known for its exquisite, innovative and fluent style in the world. It is pursued by many important stars, politics, and other renowns in the world, such as Cindy Crawford, Michael Schumacher and the Chinese film star Zhang Ziyi. Since its introduction in Switzerland in 1848 by Louis Brandt, Omega has never held back looking for innovation and betterment.
The company did not start in a illusionary scale. It was began by buying local hand-operated rolling watches by Louis, the founding father. It is with the adventurous spirit that the company rose to the industry standard after years.
In 1903, there are only 800 staff in the company and only 240,000 watches were finished every year. However, the company extended continuously. The company once rose to number one watch producer in Switzerland. In the 1960s, the company launched the Omega Speedmaster Professional Chronography and put into aviation use. It was used by NASA and became the first watch appearing in the moon. But the tide reversed in 1975 when the economic recession stroke. The company struggled onward.
In the 90s, the company was reborn with its audacious originality. In 1995, the Omega Seamaster Quartz Professional was worn by Pierce Brosnan, a famed film actor. Four years later, in 1999, it mass produced a watch with co-axial escapement and acquired a great deal of popularity. Ever since then, Omega is so popular among the world that it was chosen to be the Olympics watches.
Omega never stops improving. Nowadays, it is proposing a variety of models. Some of them could be faddish for fashionistas, while some are professional designed for the professional.I believe the brand will glitter eternally.
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May.20,2010
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